
Everyone knows the status quo of hiding behind fences and berms and keeping to ourselves won't do it. We must actively tell our story to build pride in the existing workforce, attract the future workforce, and give the Dirt World the perception it deserves. But contractors are great at building, not storytelling…
Aaron Witt started telling the Dirt World's story with an Instagram post in April 2017.
One like, two likes, three likes turned into…
Today, Aaron and BuildWitt reach tens of millions of people monthly (most of whom are 16-30 years old) via social media. Sounds crazy, right? We think so, too. But here are a few fun numbers from our social presence for just this past year.
OVER HALF A BILLION VIEWS IN 2024
Likes + Shares
Hours of Watchtime on Youtube
Comments + Messages from Followers
Minutes Listened of Dirt Talk Podcast
Our impact
“I would’ve never considered a career in the construction industry without the part you guys play. Instagram suggested your page years ago. I followed along, and when I got out of the military, BuildWitt was why I chose to pursue a career as a heavy equipment technician. I’ve loved it ever since!”
— Keegan, Age 25
“BuildWitt does an exceptional job at displaying the glitz and glamour of our industry while also highlighting important topics. They were my first introduction to the Dirt World, and I’m hooked for life. Giving the industry a platform to display the industry to young people like myself is crucial!”
— Jack, Age 23
“Western culture has done a great job of painting us blue-collar workers as uneducated morons. No wonder companies have such a hard time filling seats. BuildWitt is one of the few companies showing off how badass our jobs are, despite what society leads everyone to believe. They’ve shown me there’s still hope in our industry.”
— Paul, Age 28
WHERE YOU HELP
BuildWitt's uniquely positioned — we already have a large platform, don't directly bid against and compete with other industry companies, and can move fast.
With only the price of a local golf tournament sponsorship, you can join our efforts to build the Dirt World’s next generation and earn your company additional recognition and exposure.
What do you get?
recognition
- Logo and company listing on Dirt World Website
- Logo recognition at Dirt World Events
Membership kit
- Digital badge for your website and social media accounts
- 100 BuildWitt hard hat stickers
- Logo to use on company swag
- Dirt World photo library licensed for you to use for marketing
Champion’s Circle
- Monthly progress updates from Aaron Witt
- "Suggestion box" — we want to know your ideas and have you helped roles the Dirt World Champions program